When marketing to startup founders and entrepreneurs, social media is one of the easiest ways to find, engage, and connect with this audience. Founders tend to be very vocal about their projects online, and since they’re actively seeking visibility for their companies, they’re not hard to spot. That said, finding specific founders and entrepreneurs who … Read more
B2B marketers are using Socedo to grow their social media presence, drive traffic, and build their email list. While there is a strong correlation between social growth and the impact on other channels, such as SEO, the best marketing strategy doesn’t just rely on one tactic. As Romi Mahajan, Director at Blueprint Consulting, states in … Read more
We are now well into 2022, and the digital marketing gurus predict it will be another great yet challenging year for internet marketers. SEO and PPC will continue to dominate, whereas social media will play a more significant role in B2B and B2C marketing. However, this year is also anticipated to be a game-changing year, … Read more
Conferences, trade shows, and other industry events are a demand generation goldmine, not just because your best prospects are all in the same room simultaneously, but because conferences create conversations with thousands of people talking about relevant topics on social media. So what’s the secret weapon to extract the most value from all the social … Read more
Can you agree with me that you’re tired of hearing the digital marketing adage- “content is king”? The reality is it’s not enough to create stellar content. Anyone can host excellent quality content, but if you’re selling anything on your website, be it software or a consulting service, it’s still the conversions from the content … Read more
There are a lot of social media networks to keep you busy these days. It can be time-consuming to keep them all updated. Yet update them you must if your business is to thrive. This applies to Facebook, which is still the king of social media networks. The keyword is engagement. When marketing to other … Read more
Ever since social media websites started to pop up on the internet, people have been trying to capitalize by advertising their business on these various platforms. Here is a list of popular do’s and don’ts you should follow to ensure successful advertising of your website on Facebook! For more than 10 years, Tayloright has helped local business … Read more
Content marketing strategies aren’t just about getting traffic — it also involves converting visitors into leads and, eventually, paying customers. Unfortunately, you need more than just “great” content to hit both objectives. If you want to convince your audience that you’re worth the money, you need strategies that ensure they get the right message at … Read more
In the age of social media, brand identity is more important than ever. The average social media user sees hundreds (probably thousands!) of advertisements and promotional posts a day. With so much competition, it’s hard to stand apart from the crowd. That’s why brand identity is so important for any business. No matter your industry, … Read more
When it comes to social media, an image can be worth more than a thousand words. Creating customized visual assets can increase the number of people who see your social update, click the link you’re promoting, and share it. People are visual creatures. Seeing an image creates a visceral response, and the data backs this … Read more